Glint // Visual Identity
Branding
Glint is a contemporary jewelry brand built around the poetic interaction between light and form. Inspired by reflection, movement, and subtle moments of shine, the brand explores how light briefly reveals beauty when it meets surface and material. Through this idea, Glint presents a refined and understated vision of modern elegance.
The visual identity is centered on a monochrome palette, allowing contrast, texture, and reflection to take priority over color. Curved, flowing lines in both the main and secondary logos capture the idea of light in motion, mirroring how a glint appears softly and momentarily. Finishing techniques such as embossing and clear gloss are applied across packaging and printed materials, enhancing reflective qualities and allowing light to interact with the branding.
From custom logo and packaging structures to surface finishes and custom decorative elements, every element is designed to emphasize subtle luxury and quiet sophistication. Packaging choices focus on reflective surfaces for the jewerly box, and minimal compositions, creating a calm yet expressive visual language for the rest of the packaging.
Glint Jewelry aims to interact with consumers through the branding to offer an experience where elegance is felt through light, texture, and detail. Rather than demanding attention, Glint invites the viewer to notice — to pause, reflect, and appreciate the quiet brilliance found in fleeting moments of shine.
Mariia Volosozhar
